Packaging
There’s no shortage of product marketing noise. So rather than chasing trends, I believe packaging should create a unique statement. This allows the product to separate by being intriguing vs. screaming, which can drive trial, word-of-mouth and build loyalty.
Career work shown
![](https://cdn.myportfolio.com/9692bf7fed63d20a2fe713d0cf3e86f5/713ae41a-6bc1-41c8-9b94-4a86f42e71c8_rw_1920.jpg?h=216d6017b2281c2d5299333961934da6)
![](https://cdn.myportfolio.com/9692bf7fed63d20a2fe713d0cf3e86f5/4285fc6e-dd8c-42fa-8bf9-5221a9917251_rw_1920.jpg?h=26c38bcac531cd196593c7fe2ee5e447)
![](https://cdn.myportfolio.com/9692bf7fed63d20a2fe713d0cf3e86f5/f238c400-fcdd-49a9-89a1-3da62d23bd65_rw_1920.jpg?h=1e09d7c615e057814edca5875b751579)
![](https://cdn.myportfolio.com/9692bf7fed63d20a2fe713d0cf3e86f5/81e50f98-6d46-410a-8f0b-31c6d6ceece7_rw_1920.jpg?h=87d7cfee9270e5a5c7a5afa8aced5368)
![](https://cdn.myportfolio.com/9692bf7fed63d20a2fe713d0cf3e86f5/1eeb23534feda65b159e4bee_rw_3840.jpg?h=b99eabd3ff27317c310e849ba785e19e)
![](https://cdn.myportfolio.com/9692bf7fed63d20a2fe713d0cf3e86f5/6d61cdf0b072e87921cd7895_rw_3840.jpg?h=84e80812720c9cf8a956416557393f1d)
![](https://cdn.myportfolio.com/9692bf7fed63d20a2fe713d0cf3e86f5/80ea70f7-7100-488c-8742-dea07f32217a_rw_1920.jpg?h=a87bbece838db5a529a9bd0c546421d6)
![](https://cdn.myportfolio.com/9692bf7fed63d20a2fe713d0cf3e86f5/879a3151182c09b87172275f_rw_3840.jpg?h=c42b74bae96320b738b7ed5e9682cf0b)
![](https://cdn.myportfolio.com/9692bf7fed63d20a2fe713d0cf3e86f5/7a88a07efe95c835346d6c46_rw_3840.jpg?h=294f5c0cd793bd57bcb48efaba2fb234)
![](https://cdn.myportfolio.com/9692bf7fed63d20a2fe713d0cf3e86f5/07703e49-e499-414d-a6a3-2dcab54aef0a_rw_1920.jpg?h=8d6e4d89889e83b5c8581eb21d956030)
Thoughts? Shoot a note.
Thank you!