Listen Better
A series of typographic explorations of the phrase Listen Better for Sonos. The custom letterforms blur the line of legibility and communicate a message beyond the written word.
These explorations are shown in mockups to show potential context on products, environments, and in various colors.
![](https://cdn.myportfolio.com/9692bf7fed63d20a2fe713d0cf3e86f5/3c79a86c-d4c4-490b-8301-a6c379a03958_rw_1920.jpg?h=2bfe315134b58673e595fbd644ab77ea)
1.
The letters reveal a vibrating texture of connected, vibrating rings. The illustration is filled with juxtapositions: it is still and moving, represents sound visually, and blends two and three dimensions. There are versions for positive and negative, with a flat version for silk screen or embossing.
![](https://cdn.myportfolio.com/9692bf7fed63d20a2fe713d0cf3e86f5/42079120-5508-4601-a72b-0c1088ef8153_rw_1920.jpg?h=9453b246ec5f1fd502f240ab6ec425c2)
![](https://cdn.myportfolio.com/9692bf7fed63d20a2fe713d0cf3e86f5/5e715002-3ffd-4124-96fe-a6c37d81f596_rw_1920.jpg?h=47a93ed9e2b9d0692756e163cff12ba2)
![](https://cdn.myportfolio.com/9692bf7fed63d20a2fe713d0cf3e86f5/afea8213-ac17-42fc-a031-30f73cf9b749_rw_1920.jpg?h=2e9322a53d826f5756a6c2c9c7b8daa3)
![](https://cdn.myportfolio.com/9692bf7fed63d20a2fe713d0cf3e86f5/7f731b8a-7e67-451f-934f-65a1f52ac5d9_rw_1920.jpg?h=d8ee5cc561d8b269d4da67c9259523ba)
2.
The badass version, this concept takes inspiration from gothic and heavy metal typography. The sharp, repetitive linework feels like vinyl grooves or pulsing sound, and the lockup tiles nicely as a fluid pattern.
![](https://cdn.myportfolio.com/9692bf7fed63d20a2fe713d0cf3e86f5/c6dacaeb-b94f-4eae-b5a9-fe3fabcfb79c_rw_1920.jpg?h=247c43e1eec8fe9598651a3802cbf838)
![](https://cdn.myportfolio.com/9692bf7fed63d20a2fe713d0cf3e86f5/3452e15c-1e83-4932-91fa-b1da0b3d4655_rw_1920.jpg?h=f12d1fcb83b21bfea38196b4e9a01d9f)
![](https://cdn.myportfolio.com/9692bf7fed63d20a2fe713d0cf3e86f5/53fd5c1c-6ee6-4ae1-9271-2adfb50e20f2_rw_1920.jpg?h=dfeaf510a026f5d74c0db98552a6a11b)
![](https://cdn.myportfolio.com/9692bf7fed63d20a2fe713d0cf3e86f5/ae04626d-6875-44fe-9062-fb4c143c65da_rw_1920.jpg?h=40ec7820459a8003c466c90d9a4143e8)
3.
This concept represents sound by referencing electronic measurements of sound, like seismographic readouts. The letters rise up from an infinite band of thin lines for unusual application opportunities.
![](https://cdn.myportfolio.com/9692bf7fed63d20a2fe713d0cf3e86f5/24936702-2b6b-4a14-9e84-2f9861a6d7d0_rw_1920.jpg?h=025db7f4055bf95f940f5a9d07769a2f)
![](https://cdn.myportfolio.com/9692bf7fed63d20a2fe713d0cf3e86f5/f8668c3a-4b5c-4d00-b121-e401fd3d1d30_rw_1920.jpg?h=01f176de7b6750deb415e15a48b8c360)
Thoughts? Shoot a note.
Thank you!